Colgate Total

Natural health product licensed in Canada

Other names

Colgate Total Plaque Pro-Release

Licence holder

Colgate-Palmolive Canada Inc.

NPN or DIN-HM

80139541

Status

Active licence

Licence date

25 March 2025

Revision date

Not provided

Route of administration

Dentaire

Application type

Générale (non traditionelle)

Composition

Medicinal composition not provided.

Non-medicinal ingredients

L-Arginine, Gomme de cellulose, Silice hydratée, Sacharinate de sodium, Copolymère PVM/MA, Pyrophosphate de tétrasodium, Aqua, Citrate de sodium dihydraté, Saveur, Acide citrique, Cellulose microcristalline, Sucralose, Sorbitol, Phosphate de zinc tétrahydraté, Glycérine, Gomme de xanthane, Lauryl sulfate de sodium, Dioxyde de titane, Cocamidopropyl bétaïne, PEG-12

Recommended doses in Canada

Uses authorised in Canada

Text supplied in English because no French text is available.

(Helps) prevent/protect against early gum disease/gingivitis (and its symptoms bleeding and inflamed gums). Helps prevent/reduce factors that (can) lead/contribute to gum recession. Helps reduce gum inflammation known as gingivitis, a factor which can lead to gum recession. Helps to reduce gingivitis (and plaque), factors which can lead/contribute to gum recession. Fights/Protects against factors that can lead/contribute to gum recession. Help(s) stop the initiation/start/development of gingivitis. Fights/Helps prevent tartar/tartar build-up. Occludes tubules to provide relief from sensitivity. (Care) For sensitive teeth and gums. Starts working immediately to relieve and protect sensitive teeth. Helps relieve sensitivity. Clinically proven sensitivity relief. Helps prevent sensitivity (with regular use). Generates/Builds a protective barrier to help relieve sensitivity. Blocks open dentin tubules for sensitivity relief. Helps reduce/relieve sensitive teeth (with continued use). Starts working immediately for sensitivity relief (by blocking tubules). Fast/Rapid sensitivity relief. Significant reduction in sensitivity vs ordinary fluoride toothpaste (after 4 weeks of use). Actively fights/works to prevent sensitivity. Helps to fight the cause of/prevent/protect against: Gum Bleeding, Gum Inflammation, Sensitivity, Plaque Build-up and Cavities. Effective(ly)/active(ly) delivers/delivery (of stannous fluoride) to mouth surfaces to protect (them) from/provide protection against caries/enamel erosion/sensitivity/(plaque) bacteria/plaque/ gingivitis/gum bleeding/gum inflammation. Helps manage plaque/gingivitis/cavities/sensitivity. Enamel/cavity/plaque/gingivitis/sensitivity protection. Specialty/advanced/specialized/specially formulated toothpaste for plaque/gingivitis/sensitivity/caries/enamel care. Helps densify teeth and fight plaque/strengthen gums to reduce cavities and gingivitis. Fights cavities, sensitivity, gingivitis, plaque, and tartar to promote healthy teeth and gums/healthy mouth. Remineralizes weakened enamel and reverses early gum disease for better oral health. Helps promote/lead to healthier gums and stronger teeth (by fighting plaque and protecting enamel) (with continued use). Clinically proven to decrease/lessen/minimize bacteria leading to significantly greater reductions in Plaque/Gingivitis/Gum Inflammation/Tartar; vs non-antibacterial fluoride toothpaste. Helps to fight the cause of/prevent/protect against: Gingivitis/Gum Bleeding/Gum Inflammation/Sensitivity/Plaque (Build-up)/Tartar/tartar Build-up/Cavities. Fights/Helps prevent the root cause of cavities, gingivitis, plaque, enamel erosion, sensitivity and tartar. Targeted/Specialty/Advanced formula/technology for oral health/gum/plaque protection. Helps improve/restore your oral health, part of your overall health. Promotes good oral health to help your overall health and wellbeing. Promotes/Contributes to a healthy mouth, which is important to overall health (or a healthy body). Helps repair and reverse early damage to teeth and gums for better oral health. Improves your dental health. Whole Mouth Health, Reduces bacteria on teeth, tongue, cheek, and gums, helps prevent plaque and gingivitis, fortifies enamel. Promotes/For healthy teeth/gums. Help(s) stop the initiation/start/development/cause of cavities/plaque/plaque buildup/gingivitis/gum bleeding/gum inflammation/gum recession caused by gingivitis.

Anti-cavity/Anti-caries. Prevents, fights and/or protects against cavities/caries. Reduces the incidence of cavities/caries. Helps prevent tooth decay. Effective fluoride protection. Effective decay preventive fluoride. Protects teeth from acid wear/erosion. Helps delay/slow the tooth decay process at the earliest stage before it can become a cavity. Penetrates tooth enamel to help rebuild weak spots. Helps remineralize tooth enamel. Helps restore/repair weakened enamel. Helps strengthen/rebuild/densify/reinforce weakened enamel/enamel weak spots.. Helps densify weakened enamel/enamel weak spots for stronger teeth. Actively rebuilds tooth density. Actively rebuilds tooth density for stronger teeth. Rebuilds and helps protect tooth density (with fluoride) (to strengthen teeth and prevent acid erosion). Provides 24-hour action/protection against density loss (with twice daily brushing). Helps protect against future density loss. Helps protect enamel against future micro-damage (early enamel damage caused by acids). Protects tooth enamel inside (against cavities) and outside (against acid erosion). Protects tooth enamel inside and outside (by strengthening enamel and protecting against dietary acids). Strengthens enamel (from the inside). For healthier, stronger enamel (by strengthening tooth enamel and preventing enamel erosion). To protect/For protection against the initiation and progression of enamel erosion. Works to strengthen softened enamel. Helps prevent the initiation of enamel softening from dietary acid. Protects enamel against irreversible acid erosion. Reinforces enamel by rebuilding weak spots. Protects teeth against acidic foods that may cause enamel erosion. Helps repair tooth enamel at the earliest stages by remineralizing the tooth surface to prevent cavities/for stronger teeth. For stronger teeth. Helps strengthen, repair and protect tooth enamel. Fortifies enamel, (helping to give it ongoing strength (and resistance)). Creates a shield of protection against food/drink acids. Raises your resistance to tooth decay/cavities. Helps stop/reverse early tooth decay before it becomes a cavity. Help(s) stop (initiation of) cavities (before they start). For healthier teeth with less decay. Actively fights oral health problems by providing antibacterial protection against plaque and gingivitis. Fights/reduces germs/bacteria to help prevent plaque/gingivitis/ bleeding/for healthier gums. Provides long lasting antibacterial activity. Antibacterial action/protection. (Daily) (24hr) Antibacterial Protection (when used twice daily). (Provides) Daily/24 hours of plaque (bacteria) protection, when used twice daily. (Daily/All day/24/7) Defense against harmful (plaque) bacteria that can cause gingivitis and weaken/damage gums; with continued twice daily brushing. Strong (daily/24H) bacterial defense; when used twice daily. Provides (daily/24/7/24 hours of) (plaque) bacteria protection/defense against bacteria for healthier gums/to strengthen gums; with continued twice daily brushing. (Stannous fluoride/stannous ions to) (Advanced formula/technology to) (Designed to) deliver(s)/provide(s) antibacterial efficacy with long lasting effects. (Specialized formula) provides long-lasting antibacterial action (to help reduce gum bleeding and inflammation/gingivitis/gum irritation /gum swelling) (caused by gingivitis). (Advanced formula/technology to) (Designed to) deliver(s)/provide(s) antibacterial efficacy with long lasting effects. (Lasting/long lasting) Antibacterial action/protection for healthy teeth/ gums. Fights germs/bacteria that can cause plaque and gingivitis. Fights /Reduces plaque/plaque bacteria. (Clinically proven to) Help(s) prevent (and/or reduce/remove) plaque (build-up) (in the areas between teeth). Oral Health Protection that helps to prevent plaque build-up.

Reaches 100% of mouth surfaces/whole mouth and/to protect(s) against plaque bacteria (that lead to gingivitis). Helps block harmful effects of plaque associated with gingivitis. Reduces plaque to help protect against gum disease. (Helps) prevent(s) gum harming plaque. Prevents/fights/removes plaque/tartar buildup. Helps keep plaque from coming back. Specially formulated for plaque removal. Inhibits bacterial growth (that can lead to plaque and gingivitis). (Clinically proven to)(significantly) help(s) prevent/reverse/reduce /treat gingivitis/gum inflammation/gum bleeding/plaque (in just 12 weeks). (Provides) Daily/24 hours of plaque/plaque bacteria/bacteria protection when used twice daily. Scientifically proven/Proven technology/ingredient to fight/reduce plaque/plaque bacteria. Dissolves & lifts away gum harming plaque/plaque bacteria (in hard-to-reach areas/around the gumline). Fights Plaque (bacteria) for 24 Hours (with twice daily brushing). Clinically proven to neutralize plaque bacteria. Clinically proven to fight plaque bacteria for 24 hours, with twice daily brushing. Helps reduce/inhibit/control plaque bacteria (growth). (Helps) Fight(s) plaque (acid) for 12 hours. (Helps) Kill(s) plaque germs/bacteria. Oral Health Protection that helps to prevent plaque build-up. Thoroughly cleans/Fights plaque even between teeth/the hard-to-reach spaces between teeth/around the gum line (for healthier gums). Helps block harmful effects of plaque (associated with gingivitis). Reduces plaque to help protect against gum disease. Helps prevent/fight/remove (gum harming/harmful) plaque/tartar (buildup). Helps keep plaque from coming back. Provides two times more plaque reduction versus a non-antibacterial fluoride toothpaste with twice daily brushing for 6 months. Stay ahead of plaque, stay ahead of oral health problems (like gingivitis and cavities), with daily brushing. Helps keep (gum-harming) plaque from coming back. 2X more effective at reducing bacteria associated with plaque/tartar and gingivitis, versus a non-antibacterial fluoride toothpaste with twice daily brushing for 6 months. Helps interfere with the harmful effects of plaque. (Clinically proven to) significantly reduce(s) (harmful) plaque bacteria associated with gingivitis. Unique/breakthrough/specialty/advanced formula penetrates hard to reach places to fight plaque bacteria along the gum line. Protection against/fights gingivitis/ a leading/primary cause of early gum damage. Helps to significantly improve (patients') gingival/gum health. (Clinically proven to) Help(s) promote/improve gum health (in as little as 12 weeks). Reduces bacteria load for healthier gums. Provides long lasting gum protection against plaque bacteria, with continued use. Helps restore and protect gingival health. Significant reduction in gingivitis after 3 months of use. Thoroughly cleans even the hard-to-reach spaces between teeth and around the gum line. (Clinically proven) healthier gums (by reducing plaque bacteria/ gingivitis). Promotes/For gum health/healthy gums/healthier gums. A daily toothpaste that fights the bacteria that can cause early gum disease. Long lasting protection against gingivitis/ gum bleeding/inflammation/ swelling/ irritation/sensitivity (caused by gingivitis). Helps repair/reverse early signs of gum damage. Clinically/scientifically proven for healthier gums. Helps fight the cause of gum bleeding and inflammation/irritation(and/- protects from recurrence). (Works to) help(s) keep gums healthy. Helps fight/tackle/improve the health of bleeding gums. Helps stop/prevent/protect against/treat bleeding gums/gum bleeding. Superior performance/Greater protection against gingivitis, versus regular non-antibacterial toothpaste.

A use authorised in Canada is not an authorised health claim in the European Union. See the health claims register.

Warnings in Canada

No French warning text available in the imported data.

Warnings are available in English on the official record.

Source

Official Health Canada record, licence 80139541

Licensed Natural Health Products Database (LNHPD), Health Canada: licensed products, ingredients, doses, uses and risks, retrieved 27 October 2026.

Contains information licensed under the Open Government Licence – Canada (Health Canada, LNHPD)

Licence du gouvernement ouvert – Canada 2.0 (OGL-Canada 2.0)

The formula sold in Europe under the same name may differ. This information does not replace advice from a doctor or pharmacist.

The evidence date of this ingredient list is unknown.

Has the product changed? Photograph the packaging.